Vikas at MDI, Gurgaon on Role of Content & Influencer Marketing

It was an interesting evening spent at MDI Gurgaon with students of Consumer Behaviour. We were talking about the role of Communities, Content & Influencer Marketing on Consumer Behaviour. See the below slide share for details on the discussion we had.

The students had a lot of questions, especially around influencer marketing and its ethics. Many of these can be found in the FAQs of Influencer Marketing here.



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