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Salesforce Marketing Cloud Project Manager

Bangalore, Chennai, Gurgaon, Mumbai

General Knowledge:

  • Functional expertise of Salesforce Marketing Cloud or any other Marketing Automation Platforms
  • Good understanding of end to end campaign management process
  • Deep understanding of both Agile (SCRUM) and Waterfall delivery principles and the importance of SDLC (Software Development Process) and coding methodology principles

Experience: 8-9 years of experience in;

  • Customer relationship management to effectively manage communications, conflicts, and negotiations, identify operational issues/risks, recommend, and implement strategies to resolve problems, and monitor and measure client satisfaction.
  • Should have experience of design, development of SalesForce Marketing Cloud
  • Experience in project planning, resource planning and scheduling
  • Functional expertise of Salesforce Marketing Cloud or any other Marketing Automation Platforms
  • Experience of handling multi country, multi-lingual roll-out in the CRM space. Digital marketing roll-out experience is preferred
    • 6-8 years of Development/Deployment/project management experience.
    • 2-4 years of handling any SAAS based implementation projects


  • Jira
  • Confluence
  • Trello
  • MS Office – Word, Power-point and Excel

Certifications in SalesForce marketing cloud is an added advantage


  • Good communication skill and drive customer communication
  • Direct accountability for the overall success of the client projects within their portfolio.


  • Own the project roll-out / deployment / implementation and integration
  • Manage and allocate tasks using requirement management tools such as JIRA. Manage documentation on Confluence.
  • Need to manage team size of 6-8 members
  • Need to own project coordination within the SalesForce Marketing Cloud team as well with peripheral applications which have dependencies on SFMC implementation
  • Should be able to identify all the integration interfaces within the project
  • Should have working knowledge in SFMC inbound and outbound integration
  • Should be able to identify and communicate with the key resources of different interfacing technologies and establish Roles & Responsibilities clearly for deployment
  • Should be able to identify from regular status check of the project, and escalate any identified impediments for roll out to relevant stakeholders
  • Should be able to prepare and maintain deployment tracker
  • Need to know how to use Release Management tools
  • Clear functional understanding in Digital Marketing domain for various channels
  • Manage external stakeholders and communication with Salesforce AE’s and Client stakeholders
  • Manage and coordinate cross-functional resources to deliver against the Statement of Work (SOW)
  • Play a key role in managing the client relationship. Work closely with the client daily to ensure project progress and maintain constant open communication.
  • Review and analyze project scope and manage client expectations.
  • Prepare project schedule and client-facing/internal status reports, as required by the client and as defined by Ops Team.
  • Identify risks/issues and escalate to the necessary and appropriate team members and stakeholders.
  • Track and review individual and project team utilization and revise forecasted hours throughout the duration of the project.
  • Track and review project budget vs. actual project costs, including revenue responsibility across all projects.
  • Travel as required to build/maintain client satisfaction

About Social Beat

Founded in 2012, Social Beat is a digital growth partner for hyperscaling startups and top brands in India. With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR and Chennai, they are India’s fastest-growing independent digital marketing solutions company. They manage 3% of digital media investment in India and are Premier Partners with Google, Facebook, Linkedin, Amazon. They work as extended growth teams at startups including Khatabook, mFine, Rupeek, boAt, ZestMoney, Matrimony, Chumbak, Paytm & Pinelabs and with top brands including ITC, Jaquar, Tata Cliq, Hotstar, Himalaya, Sundaram Mutual and Isuzu on driving innovation through a combination of creativity and performance.

They have bagged numerous awards from Google, ET Brand Equity, Foxglove, Digies, Advertising Club of Madras, Advertising Club of Bangalore and adjudged amongst the Fastest Growing Agency by Agency Reporter.

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