the marketing mix
With almost 78% of purchases being influenced through online campaigns, retailers using only a traditional marketing mix might be unable to increase sales and widen their consumer base.
Difficulty in tracking
efficacy of campaigns
Traditional marketing strategies like TVCs and print ads do not allow brands track results. With digital marketing, companies will be able to measure every aspect of their campaigns and gain invaluable consumer insights.
Bridging the gap between
online and offline sales
A consumer’s buying decision is influenced through a mix of online and offline factors. FMCG and retail companies need to target their consumers at every stage of this process if they want to maximise revenue.
What can we do for you?
Through our work with some of the biggest names in FMCG, we have helped each of our clients achieve impressive milestones. These numbers that we have accomplished through targeted, creative digital campaigns speak for themselves:
SOME OF OUR FMCG CLIENTS