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Relevance of social media in India

Reading Time: < 1 minuteSocial Beat Co-Founder Vikas Chawla, recently spoke at the Marketing Symposium on Frontiers of New Age Business at KCT Business School (Coimbatore) over the weekend. The topic of discussion was growing relevance of social media marketing in India. You cans see the slideshare presentation below:                       […]

Social Media Marketing
  • < 1 min read

Brands make the best use of IPL cricket connect

Reading Time: < 1 minuteThis IPL dozens of brands are making the best IPL and the connect with cricket on social media. Rajasthan Royals recently teamed up with Operation Smile India, which provides free surgery to repair cleft lips, cleft palates and other facial deformities in children. The company decided to use the power of social media to drive […]

Brand & Design Social Media Marketing
  • < 1 min read

Carnatic musicians marry technology with tradition

Reading Time: < 1 minuteThe Hindu recently covered an interesting piece on how social media-savvy Carnatic musicians have married technology with traditionto meet the demands of today’s rasika.

Social Media Marketing
  • < 1 min read
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