Reading Time: 7 minutesIf the last few years were about scale, 2026 is about signal. We predict 6 big shifts in the marketing space in the coming year: Search will move from keywords to...
Reading Time: 4 minutesNo matter how great your business idea is or how efficiently your e-commerce store may look and function, achieving your ROI goals depends on the ease of transaction experienced by a customer. A payment gateway or a mobile wallet is a powerful way to ensure hassle-free payments and to reassure the visitors of your e-commerce […]
Reading Time: 3 minutesWe at Social Beat are proud to announce that, for the second consecutive year, we are a finalist in the Google Premier Partner awards in three categories – Search Innovation, Mobile Innovation and Display Innovation. A Google Partner since 2014, we have continually forged ahead in our endeavours to deliver the best ROI for our […]
Reading Time: 2 minutesGetting recognition and accolades always brings along a warm feeling of privilege and gratitude. We are proud to announce that our co-founder, Vikas Chawla, has been listed as one of the top leaders in content marketing in Linkedin’s Content 50. LinkedIn is the world’s largest network of professionals so being hand-picked as one of the […]
Reading Time: 5 minutesInteractive ads allow users to engage with them or explore them in new ways. The average digitally-active user is exposed to hundreds of ads every single day! With so many ads bombarding them, people automatically turn on their filters and are able to ignore a majority of these. While this coping mechanism might help a […]
Reading Time: 5 minutesA billion faces and a million tongues – there’s no better way to describe a country as culturally and linguistically diverse as India. According to the latest census, there are 22 major languages written in 13 different scripts and over 19, 500 dialects. The recent and comprehensive ‘Year in Search’ report by Google India shed […]
Reading Time: 4 minutesOur creative, quirky campaigns have always won the hearts of our clients, but when they win awards too, it’s always an added perk! The 2018 edition of Social Samosa’s much-anticipated digital marketing awards was held on July 31 and included 19 categories with 14 special categories. Social Beat has won two Silver awards […]
Reading Time: 7 minutesThe most important factor that will compel consumers to choose one brand over the other is not the actual benefits of one, but the existing relationship they have with the brand and their perception of it. The most effective digital marketing strategy for FMCG brands is to consistently engage with their customers by reaching out […]
Reading Time: 2 minutesIn the last two years, Facebook has become immensely crucial for business owners. Small businesses, in particular, largely depend on Facebook for promotions and customer acquisition. However, as the number of businesses on Facebook increase, the total space available on the platform is diminishing. Organic reach on Facebook is at an all-time low, virtually eliminating […]
Reading Time: 3 minutesIndia Home Health Care (IHHC) is a leading provider of home nursing and other Healthcare services. They work in partnership with BAYADA Home Health Care to provide patients with registered nurses, visiting doctors, physical therapists and more from the comfort of their home. The challenge Mobile devices account for 90 per cent of total traffic to IHHC’s […]
Reading Time: 2 minutesMahindra Lifespaces is one among India’s most reputed real estate developers and a pioneer in sustainable urbanisation in a number of cities across India. A part of the Mahindra Group conglomerate, Mahindra Lifespace’s residential footprint spans 23 million sq.ft. of completed, on-going and forthcoming projects. We are delighted to announce that Facebook has recently published […]