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Content Marketing Specialist

Role Description for Content Marketing Specialist:

  • Writing various types of content (blogs, video, website, social media) for some of the biggest brands in India.
  • Analyzing what kind of content is working through Google Analytics, Google Search Console.
  • Conceptualizing end-to-end content marketing strategies for brands of varying sectors including real estate, BFSI, B2B, Retail, Finance, etc.
  • Collaborating with the SEO team to increase blog traffic and ranking on page one of Google search results.
  • Working closely with clients to understand their requirements and goals and crafting customized and creative content marketing solutions for them.
  • Learning how to utilize social media advertising to promote content on LinkedIn and Facebook and YouTube
  • A chance to be a part of a growing team of passionate writers and content marketers.

Requirements:

  • Freshers or anyone with experience in long-form content creation
  • Passion for marketing on Google and YouTube
  • Fluency in written and spoken English
  • Top-notch communication skills to coordinate with clients and the extended team

Bonus:

  • Experience working with Google Suite – Google Docs, Google Slides & Google Sheets
  • Experience working with WordPress.
  • Fluency in writing and speaking another regional language other than English. Preferably Hindi.

Ecommerce SEO Specialist

Role description for Ecommerce SEO specialist:

  • Conduct in-depth keyword research on Amazon and Google using keyword planner, SEMrush, SellerApp, etc.
  • Maintain and update SEO optimised content
  • Optimise Product Pages content on Amazon to boost Category Rank and Conversion.
  • Optimise listings overall as per Amazon SEO best practises.
  • Manage the Amazon catalogues product listings.
  • Monitor competitors and adjust approaches to ensure our position as a category leader and Amazon’s Choice.
  • Hands-on experience with Amazon keyword research and monitoring tools like Jungle Scout, Helium 10 and Zonguru.
  • Strong knowledge of eCommerce platforms – Shopify, WooCommerce, BigCommerce, and Magento.
  • Strong knowledge of SEO Tools (keyword tools, Google Analytics, Google Search Console, Semrush, Moz, Ahref).

Requirements:

  • Freshers or anyone with 0-2 years of experience in SEO
  • Analytical thinking and a passion for search engine optimisation
  • Good communication skills to coordinate with clients and the extended team
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