Brief:
- A senior creative designer in the creative sector employs a high level of knowledge to produce and
encourage spectacular digital designs that satisfy client guidelines and expectations.
- Working with authority and professionalism, they will delegate tasks and offer feedback to team
members, ensuring the high quality of the digital design work and displaying the expertise that has gone
into the project.
- Developing an agency’s digital design capability through leadership and inventive concepts, the aim is to
set online campaigns apart from those of competitors. The fullest understanding of graphic design,
typography and digital standards is as essential as the experience to execute projects of all sizes, and
complete them with resourcefulness and dedication.
Experience: 3-4 years of experience in
Knowledge of these software packages and languages is imperative:
- Photoshop
- Illustrator
- Corel Draw
- After Effects
- Premier Pro
Responsibilities:
The specific details of a senior digital designer’s role do vary, but common activities include:
- Staying up to date with industry trends
- Forging and executing exciting digital ideas
- Generating ideas and selling them into clients and other members of the team
- Encouraging others to share and explore their ideas
- Delegating tasks and providing support for less senior members of the team
- Maintaining high standards and ensuring only the best work is released to the client
- Collaborating across the agency to drive up standards of digital creativity
Skills required:
All senior digital designers needs a wide range of capabilities. These include:
Strong written and verbal communication skills
- In-depth digital design capabilities
- Confidence to delegate tasks
- Significant industry experience
- The ability to keep a cool head and meet deadlines
- Problem solving skills
- The ability to think creatively and deliver clever concepts
- The foresight to put themselves in the shoes of the user
- Meticulous attention to detail
- Significant graphic design experience
- As well as attend meetings and briefings with clients and teammates.
General Knowledge:
- Understanding of creative and visual and aesthetic aspect of designing
- Understanding of design specifications for creatives for advertising digitally
Experience: 3-5 years of experience in:
- Designing ad-creatives for social media campaigns
- Designing websites/ mobile apps
- Leading a team
Softwares:
- Photoshop
- Indesign
- Illustrator and their likes
Qualities:
- Thinking outside the box
- Aesthetic sense
- Eye for detail
- Constant hunger to learn experiment more
- Supporting and mentoring team members
Responsibilities:
- Ideate and design creatives for social media campaigns
- Design website banners and logos and Apps
- Provide guidance to the Web Team to enhance a website’s experience
- Guide and upskill team members
Job responsibilities:
- Be responsible for identifying key consumer insights & analysing research to come up with overall communication & design routes for clients
- Collaborate with various teams to see through the planning & execution of ideas & campaigns
- Bring creativity & design thinking abilities to come up with inspirations, thought leadership and intelligent marketing campaigns
- Utilize any and all research and data for future to come up with creative solutions & innovations for clients
- Be responsible for preparing pitch & concept presentations
- Be responsible for ideating, planning, and executing collaterals
- Work along the design team to ideate, plan and set visual mood boards
- Be a key point of contact for the internal research team to utilise the data & plan the overall communication for clients
- Collaborate with team to test out solutions and constantly track & analyse their performance
- Identify key insights from existing clients and derive actionable digital solutions
- Develop creative reports with actionable insights
Qualifications & Requirements:
- Bachelor’s degree in design/creative/communication/ vis com required, preferred a masters degree in Visual communications/ media
- Working knowledge of Photoshop, Illustrator, visual moodboarding, Powerpoint/Keynote
- A professional portfolio demonstrating both visual and conceptualising experience
Work Experience:
Minimum 2 years in a creative thinking/ brand planning role; experience working in a creative agency & track record of working on inspiring ideas preferred
You should apply if
- Good understanding of brand tone, personality & understanding briefs
- Ability to pitch & write concept presentations
- Knowledge of digital marketing & ability to suggest same for specific briefs
- Ability to lay the strategic foundation needed to spark, evaluate, measure and optimize creative ideas
- Have a good design sense & good visualisations skills
- Clearly demonstrate customer-centric design thinking and approach
- Self-motivated, a good communicator, collaborative working style, and able to balance quality deliverables with tight deadlines
- Communicate your ideas, sketches, flows, wireframes, prototypes, and overall design decisions to a variety of key non-design stakeholders
- Ability to translate story to visuals and quickly craft differentiated custom solutions on a variety of projects
- Ability to multi-task, prioritize and manage time effectively
- Experience designing for brands
